Raise | hodaportfolio

Raise Social App for Parents

The Problem

Many young parents lose their friends once they have a child, they cannot find like-minded people. Being a parent is challenging and there are not many products that re designed for parents to find what they want. Parents have a hard time finding friends that they can connect with.

The Solution

“Raise” is a brand new mobile app that connects parents together. “Raise” is for parents to grow their community and meet up with new parents who are just like them. Some of the features of this app are finding events, having a chat system, and posting on the feeds. I started this project by researching the market and making surveys for parents to take. I then addressed the most common and pressing concerns of the users.

Persona

Suzan Wang

36 years old female

Salary: 40k-60k

Married

Lives in Chicago

Writer

Goals:

Find new moms around the area
Make friends who have kids
Ask for some parenting tips
Hang out in events some weekends

Frustrations:

Most of her friends do not have kids so she has to stay home alone with her baby
She feels isolated with her community
Can not find any events to attend around her area